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Some advertising campaigns aim to change consumer attitudes about a product. When a firm is trying to change attitudes, advertising campaign objectives are stated in ____ terms.

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MARTEBIGO

Firm uses different ways to carryout advertising campaign. When a firm is trying to change attitudes, advertising campaign objectives are stated in persuasive terms.

  • Advertising a product or services often has three primary objectives. They are to inform, to persuade, and to remind. Informative Advertising helps consumers to known about a brands, products, services, and ideas.

It is known to broadcast a new products and programs and can educate people about the characteristics and advantages of new or established products.

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